🦉 Meet The Backyard Bird Connoisseur!

Birdfy, the leading innovator in smart birdwatching solutions, announced today that it has just launched the Birdfy App on Roku OS-powered TVs. Birdfy is the first smart birding brand to launch its companion App on Roku, the #1 TV streaming platform in North America. The move expands smart backyard birdwatching by incorporating TV devices into Birdfy's ecosystem. It brings this vision to life: Birders can seamlessly watch live backyard documentaries and nature shows on bigger screens at home. The Birdfy App is now available on all Roku OS-powered TV devices, including Roku TVs and other streaming devices from household-name brands. With the launch, birders and nature lovers can connect more closely with family members by sharing immersive backyard birdwatching moments together.  Your Backyard Nature Shows Are Now Available on Roku Across TV devices powered by Roku OS 15.1 or above, Birdfy's nature shows are officially on, starring wild birds in the backyard. On TV screens, Birdfy fans can dive into the ultimate birdwatching experience — either by livestreaming videos of avian visits or watching stress-relieving clips captured by Birdfy products after an exhausting day. "Launching the Birdfy App on Roku expands our brand's smart birdwatching ecosystem and delivers immersive viewing experiences for backyard birders," Birdfy CEO Allen Chen said. Together with family members and friends, birders can unlock the optimal viewing experience on bigger screens. The launch makes it easier to replay each wingbeat in crystal-clear detail and to enjoy fun antics, such as a feather friend taking bites of birdseed, with a larger display. Even if their loved ones live miles away, Birdfy users can share joyful bird videos anywhere, anytime via Birdfy App's sharing feature. With a cast code generated by the app, any shared video can instantly stream on Roku OS-powered TVs. It delivers fun long-distance bonding moments unique to bird lovers. All Birdfy devices feature built-in motion-triggered cameras and the Birdfy AI, which identifies 99% of backyard bird species. The expansion of Birdfy's ecosystem elevates the personalized birdwatching experience. Birders can search for a specific species in their saved videos and photos, and enjoy large-screen views of those unforgettable moments. Birdfy boasts a birding community of more than 2.4 million active app users, who keep contributing countless bird videos. Right in their own home, Birdfy fans can now catch a glimpse of all kinds of feathered friends sighted worldwide on Roku. Immersive Birdwatching Experiences on North America's Top Streaming Platform Roku leads in CTV devices market share and is the #1 TV streaming platform by hours streamed in North America. This year, the company announced it surpassed 100 million streaming households worldwide, reflecting its scale and impact. The Birdfy App is now available on the Roku Channel Store, along with top streaming services like Netflix, Amazon Prime Video, and Hulu. The backyard nature shows, delivered by Birdfy devices, are officially accessible to more nature lovers through Roku devices. The launch reinforces Birdfy's leading position in smart birdwatching solutions, connecting its network of AI-powered Birdfy devices to North America's top streaming platform. About Birdfy Birdfy — the leading brand in smart birdwatching solutions — has been devoted to creating cutting-edge smart products to redefine backyard birdwatching since 2020. Tailored for bird lovers of all levels, its products span smart bird feeders, bird baths, birdhouses, and innovative add-ons. Birdfy endeavors to elevate the fun, joyful, and personalized backyard birdwatching experience by presenting more eco-friendly, sustainable innovations. For more information, please visit www.birdfy.com or contact press@birdfy.com. 

Birdfy, a leading innovator in smart birdwatching technology, has wrapped up its first appearance at IFA in Berlin, marking an important milestone as the company brought its growing smart birding portfolio to one of the world’s leading consumer technology stages. Throughout the showcase, Birdfy welcomed a steady stream of visitors, media and industry partners to its booth, where attendees explored its latest products across feeding, nesting and bathing. The lineup also drew attention from international technology, smart home and lifestyle media, earning a total of eight media awards and recognitions during the show: Trusted Reviews  – Best in Show, IFA 2026  – Birdfy Feeder Metal 2 4K PC-WELT  – Best of IFA 2026  – Birdfy Feeder Wood T3  – Best of IFA 2026  – Birdfy Nest Duo Techlicious  – IFA 2026 Spotlight Award  – Birdfy Bath Pro Reviewed  – Reviewed Awards: IFA 2026  – Birdfy Feeder Metal 2 4K Apartment Therapy  – Best in Show 2026  – Birdfy Feeder Metal 2 4K Homecrux  – Best of IFA 2026  – Birdfy Gadget Review  – Best of IFA 2026  – Birdfy Feeder “IFA gave us the chance to see how strongly people from different markets respond to the idea of smart birding,” said Allen Chen, Founder and CEO of Birdfy. “What we are building goes beyond individual products. We believe technology can create new ways for people to notice, understand and care about the natural world around them. Our first IFA reinforces our confidence that this idea can resonate with a much broader global audience.” Birdfy’s first IFA appearance comes during a milestone year in which the company surpassed one million units in cumulative global sales. Beyond product demonstrations and media recognition, the show also gave Birdfy an opportunity to strengthen relationships with media, partners and bird lovers across Europe and other international markets. As Birdfy looks beyond IFA 2026, the company will continue exploring new ways to bring people closer to nature through technology and help more people discover The Bird Side of Life. About Birdfy Birdfy — the leading brand in smart birdwatching solutions — has been devoted to creating cutting-edge smart products to redefine backyard birdwatching since 2020. Tailored for bird lovers of all levels, its products span smart bird feeders, bird baths, birdhouses, and innovative add-ons. Birdfy endeavors to elevate the fun, joyous, and personalized backyard birdwatching experience by presenting more eco-friendly, sustainable innovations. For more information, please visit www.birdfy.com or contact press@birdfy.com

Birdfy, a leading innovator in smart birdwatching technology, arrives at IFA for the first time following a milestone year in which the brand surpassed one million units in cumulative global sales. At the show, Birdfy is presenting its latest innovations as it continues to explore new possibilities for backyard birdwatching and strengthen its presence in Europe. Over the six years since its inception, Birdfy has expanded its product portfolio to capture more moments of bird life, from feeding and bathing to nesting. Its IFA debut brings this broader vision to the European tech stage, reflecting the brand’s momentum amid increasing interest in new ways to observe and engage with nature. Highlights include the Birdfy Feeder Metal 2 4K, the brand’s flagship 4K smart bird feeder; the Birdfy Bath Pro, whose dual-lens camera system follows birds as they drink, bathe and splash; and the Birdfy Nest Duo, featuring two cameras that provide complementary views inside and outside the birdhouse. Birdfy’s IFA lineup has also earned recognition from two leading technology publications, with the Birdfy Feeder Metal 2 4K receiving Best in Show recognition from Trusted Reviews and the Birdfy Feeder Wood named among PC-WELT’s Best of IFA selections. “Birdwatching has always been about curiosity — noticing what’s around us and wanting to know more,” said Allen Chen, Founder and CEO of Birdfy. “Our first IFA is an opportunity to deepen our connection with bird lovers across Europe and show how technology can open up new ways to experience and appreciate nature in everyday life.” Birdfy sees smart birding as more than a category of consumer technology. Its vision is to make technology a bridge between people and the natural world, helping more people notice, understand and care about the wildlife around them. Visit Birdfy at IFA 2026 (Hall 2.2, Booth 138). About Birdfy Birdfy — the leading brand in smart birdwatching solutions — has been devoted to creating cutting-edge smart products to redefine backyard birdwatching since 2020. Tailored for bird lovers of all levels, its products span smart bird feeders, bird baths, birdhouses, and innovative add-ons. Birdfy endeavors to elevate the fun, joyous, and personalized backyard birdwatching experience by presenting more eco-friendly, sustainable innovations. For more information, please visit www.birdfy.com or contact press@birdfy.com