Welcome to Birdfy Press Room

Stay connected with Birdfy and explore the latest news, achievements, brand values, stories, and insights into our future developments.

Welcome!It was a great honor to meet you at CES 2025.
We hope you enjoyed visiting our booth.

A nature-inspired booth designed to showcase the ultimate smart backyard birding experience

Launch and presentation of our latest products (link to CES press release

Personalized introductions and hands-on product demonstrations

If you’re interested in product reviews or other collaboration opportunities, please click the buttons below to obtain the press kit and connect directly with our PR team. We look forward to future engagements!

About Birdfy

Birdfy specializes in creating innovative smart bird products, utilizing cutting-edge camera technology to detect and identify birds, while notifying users and auto-recording cherished moments for them to share.

How Birdfy Starts

Birdfy emerges as a distinguished sub-brand of Netvue Technologies Co., Ltd. Before Birdfy' emergence, Netvue has been a pioneer focusing in the smart home appliance sector with over 20 years of expertise, offering a variety of indoor and outdoor cameras. At the core of the company, is a commitment to "connecting what you see with what you care about". In 2020, this vision expanded from fostering connections between people to linking up with nature.

100percent-1-1672048783690.webp__PID:54348965-f66e-4036-af47-80eebb31be64

Years of Camera Technology

100percent-1-1672048783690.webp__PID:54348965-f66e-4036-af47-80eebb31be64

Products Sold Globally

100percent-1-1672048783690.webp__PID:54348965-f66e-4036-af47-80eebb31be64

Community Members

100percent-1-1672048783690.webp__PID:54348965-f66e-4036-af47-80eebb31be64

Invention Patent

Birdfy's Achievements

Birdfy Media Coverage

Media Awards

Recommended by

I’ve used bird feeders that stick on a window for easy viewing, but it’s harder to do that several stories up, and the wind gets too strong to dangle one from the balcony. Netvue’s Birdfy Feeder Cam is a sturdy feeder with a camera inserted inside for unobstructed views of feeding time. Once the birds find your feeder, suddenly everyone in the neighborhood knows it’s there. And if you look closely, you’ll see the same birds come back every day (I swear!).

Wired_logo.svg.png__PID:35d4d693-e128-41a1-ae85-11294c001b65

The Netvue Birdfy Feeder Cam is the ideal gift for a bird watcher or nature enthusiast. This weatherproof bird feeder has a built-in 1080p camera so they can watch activity live or see recorded footage via their smartphone or tablet. Best of all, the camera uses artificial intelligence to immediate identify over 6,000 bird species.

forbes-logo.png__PID:a5e37d53-d2d4-48e3-8f6f-f65ed5de508c

“I knew that I chose the right Christmas gift for my parents when our family group chat started to feature more updates about birds than humans.“European starling,” my mom texted us one day this winter, accompanied by a video of said starling chowing down on breakfast that morning. My parents have fallen in love with it — or should I say they’ve fallen in love with the birds that the feeder has allowed them to observe more closely.”

news-logo.png__PID:d5de508c-d5e0-4692-9e7b-2440e5af0aad

We recommend the Netvue Birdfy Feeder because it alerts you to every visitor, provides a wide, clear image, and allows you to store recordings in the cloud or to a microSD card. It also comes with a perch and a solar panel, features that we consider to be essential but are often add-on purchases for other models.

output.png__PID:de7b2440-e5af-4aad-ac4a-8d32f9da3188

"The Birdfy Hum Feeder by Netvue is no ordinary hummingbird feeder. It’s your high-tech peek into the daily dance of these dazzling birds. Set up in my suburban garden, this feeder isn’t just about bird-watching; it’s about bringing the latest smart technology to your backyard."

bob vila color mastshead.webp__PID:8fd333c5-387e-4506-a655-72457c4887aa

"The Birdfy Hum Feeder by Netvue is no ordinary hummingbird feeder. It’s your high-tech peek into the daily dance of these dazzling birds. Set up in my suburban garden, this feeder isn’t just about bird-watching; it’s about bringing the latest smart technology to your backyard."

output (1).png__PID:598fd333-c538-4e75-86e6-5572457c4887

"The Birdfy Hum Feeder by Netvue is no ordinary hummingbird feeder. It’s your high-tech peek into the daily dance of these dazzling birds. Set up in my suburban garden, this feeder isn’t just about bird-watching; it’s about bringing the latest smart technology to your backyard."

29a9c4a0-5310-4d59-b552-0a311d671d52.png__PID:b7598fd3-33c5-487e-b506-e65572457c48

"The Birdfy Hum Feeder by Netvue is no ordinary hummingbird feeder. It’s your high-tech peek into the daily dance of these dazzling birds. Set up in my suburban garden, this feeder isn’t just about bird-watching; it’s about bringing the latest smart technology to your backyard."

output (2).png__PID:9fb7598f-d333-4538-be75-06e65572457c

"The Birdfy Hum Feeder by Netvue is no ordinary hummingbird feeder. It’s your high-tech peek into the daily dance of these dazzling birds. Set up in my suburban garden, this feeder isn’t just about bird-watching; it’s about bringing the latest smart technology to your backyard."

f5e20a2d-d233-4018-abf9-a28740ac824f.png__PID:229fb759-8fd3-43c5-b87e-7506e6557245

Press Releases

Birdfy has been very active in launching new innovations, attending expos and fairs, as well as initiating efforts to give back to nature and society. Discover more in our press releases!

Birdfy User Story

Many Birdfy users, who suffer from illness, anxiety or sadness, find comfort and peace in their hearts by birdwatching with Birdfy.

The Best Connection to What You Cherish

ha-nguy-n-zoQCKxyGS1E-unsplash.jpg__PID:49686460-1a06-432f-8311-831316534f94

“Hi! New member here. My husband got me the wonderful Birdfy setup shortly after our Dachshund crossed rainbow bridge. This was our first visitor at the feeder and has graced us with his presence every day since. I like to think it's our sweet pup visiting us 🩷.”

The Best Distraction from Pain

happy-healthy-smiling-woman-with-ultrasonic-electr-2023-11-27-04-57-06-utc.jpg__PID:9ca1985a-6d07-4b73-9292-df7b0f1340f6

"We’re having an ice storm in Tulsa OK right now (check the ice on the pine tree). I’m currently sitting in a hospital room while my husband is treated for blood clots (boo). I’m so grateful for the Birdfy alerts so I can see all the activity in my yard — they really appreciate the bird feeder."

The Best Gift to Show Your Love

nrd-y3kC_7Qhmjk-unsplash.jpg__PID:6864601a-06d3-4fc3-9183-1316534f94c2

“My daughters gave me this Birdfy for Mother’s Day. I’ve always been a bird lover. I’m not able to walk around my yard due to my unsteadiness. This is really a wonderful gift and I am already loving it. Bad thing is that I have my share and ten other people of squirrels. They have always been a problem. I just ordered the shield so I hope it gets here before they destroy the feeder.”

The Best Joy

happy-curly-young-woman-brushes-teeth-with-tooth-f-2023-11-27-05-34-14-utc.jpg__PID:731292df-7b0f-4340-b6fb-05d935fcfa1b

I was hoping to review your Birdfy Birdfeeder product, but because it was a gift from my friends, Robin and Jeff McDonald, I wasn’t able to directly leave one. However, I want to pass along why this this product brings me so much joy. I tragically lost my son, Jacob, last March, and in coping with his loss I found myself finding comfort being out in nature observing birdlife, plants, trees, flowers, and other wildlife. In some way I felt it connected me to him. Having the Birdfy birdfeeder with camera has allowed to me observe my beautiful, feathered friends closer than I ever thought possible. Seems like an ordinary thing, but it comes at a time in my life where I find such a routine event so meaningful. Their presence and delightful songs lift my spirits greatly. So thank you for inventing this product.

The Best Source of Comfort

happy-healthy-smiling-woman-with-ultrasonic-electr-2023-11-27-04-57-06-utc.jpg__PID:9ca1985a-6d07-4b73-9292-df7b0f1340f6

"Watching birds and taking photos has always been a source of comfort for me.It’s a way of connecting with nature and finding peace in a hectic world. One day, while sitting on my front poch, I noticed a hummingbird hovering in front of me. For a few moments, I forgot about everything else and just watched the hummingbird in awe.When it flew away, I felt a sense of calm and clarity that stayed with me for the rest of the day.Since then, I’ve made a habit of watching birds whenever I feel stressed or anxious.Whether it’s a hawk soaring overhead or a robin pecking at the grass, the simple act of observing birds helps me feel more grounded and centered.Watching birds is a powerful tool for finding peace. The more you observe birds, the more interesting they become. But this interest takes various forms – birding may introduce you to the world the birds live in and you may subsequently learn a lot about their habitat and other creatures."

Birdfy CSR Initiative

As a growing brand, Birdfy has been making efforts to give back to nature and society.

Since Birdfy's inception, we have allocated $1 from each sale to establish the Birdfy Fund. By 2024, the Birdfy Fund has raised $200,000, supporting over 50 applicants in pursuing their charitable purposes, bird-related research, and educational endeavors.

Our Birdfy Fund partners

dd2ae4ee-d67f-4246-828f-0c7b7e75c15a.png__PID:05a5c67b-ae39-4be9-b9c4-e0b9ecc7cc39
output.jpg__PID:9205a5c6-7bae-490b-a979-c4e0b9ecc7cc

San Diego Audubon Society

Birdfy sponsors SDAS for its OEL program to nurture future leaders in outdoor experiences and nature conservation.

a3f30433-8583-4de3-b49c-c2c6adf2089b.png__PID:0db0d7dc-51d6-4de7-9466-f846f0376e08
3752756a-d29c-490b-a6e3-ebc69af24ee3.jpg__PID:4f0db0d7-dc51-46cd-a794-66f846f0376e

Oshtemo Nursing Home

Birdfy sponsors Oshetmo Nursing Home by providing its products and live-streamed bird videos for the elderly, offering a new source of joy and entertainment.

fb2683d4-394e-4ab6-b2ba-5e9d75a001af.png__PID:c72a09cc-e309-4f84-883f-12e2ce144f33
d7620389-0eb6-4629-a25f-1da811684c9a.jpg__PID:26c72a09-cce3-494f-8408-3f12e2ce144f

Birdability

Birdfy sponsors products for Birdability, an NGO dedicated to making birdwatching accessible and inclusive for people with disabilities and other health concerns, to enhance the birdwatching experience for everyone.

ba120da0-5604-4361-a3af-4aea6943d227.jpg__PID:54dba71a-3ef5-4d2d-9a77-e4251150448d

Hummingbird Research Project

Mr. Dave Katz is an independent hummingbird researcher and a member of the Board of Directors of the Friends of Great Swamp NWR. Birdfy has sponsored products and funding to support his hummingbird research and conservation initiaves.

38f67269-8710-4eaf-8731-b07345db8e8d.jpg__PID:021cb527-3d12-434d-8fca-55c025809923

Taylor's Elementary

Birdfy donated products to support Taylor's Elementary education programs. With Birdfy Feeders, students are happily involved in an interactive and enjoyable way of bird-watching.

Looking Ahead

Birdfy is dedicated to creating a diverse and integrated birdwatching ecosystem, combining innovative technology with ecological awareness. Our goal is to offer bird lovers an immersive and interactive experience that fosters a deeper connection with nature while promoting environmental conservation.

output (1).jpg__PID:d334eb12-8349-454b-8605-775143ae51c7